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ChromaCars.com’s exclusive eBait™ PDA provides real time on-the-lot digital data & remerchandising management. New PDA Device Provides Pocket-sized Multimedia Lot Management
Finally, a single wireless internet device that allows a dealer to capture, load, publish and print digital vehicle photos, vehicle video, even automotive window stickers and buyers guides while standing in front of the vehicle on your lot.
ChromaCars.com’s exclusive eBait™ PDA provides real time on-the-lot digital data & remerchandising management.
Imagine…
•Scanning and decoding a vehicle VIN
•Creating value-building, benefit-focused unique vehicle comments (descriptions)
•Shooting 30 hi-resolution photos
•Printing a window sticker/Buyer’s Guide
•Shooting a 2 minute walk-around vehicle video (with professional quality audio)
•Uploading all of that content to multiple classified and social networking sites
...straight from the lot in under 10 minutes per vehicle!
Gone is the heavy camera w/bulky scanner attachment (that still requires you to sync with a computer). No more carrying multiple devices with you (still camera, video camera, & Laptop computer) to the lot. Today’s digital dealership uses one device to capture, convert, publish and print each vehicle’s merchandising media in minutes per vehicle.
Chroma Cars President Laura Frazer notes, “while this tool represents over 12 months of design and development by our South Bend-based technology team it will, overnight, change the way dealers re-merchandise their inventory for publication to their own website, 3rd party classified sites (like AutoTrader.com, Cars.com & Vehix.com) and social networking sites like Yahoo video, YouTube, Face Book and MySpace.”
The eBait™ PDA includes a simple to use mobile web application & saves hours of time spent merchandising (so you spend more time responding to customers). You'll even have access to make changes to your rooftops, warranties, and specific vehicle options. Already have vehicles in your eBait™ inventory tool and need to add new photos and videos? Your eBait™ mobile web application features intelligent upload & re-take tools so you can quickly replace one or more shots or videos on an individual unit.
For more information or to schedule a live demo contact Jerry Medlen at 1-800-501-0592
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